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Website Competitor Checker

Check a Competitor Website for Keywords and Backlink Gaps

Add a competitor domain and compare keywords, backlinks, and visibility next to your project. Competitor tracking starts on Starter. Start free, then upgrade when you are ready to check a site.

Competitor checker comparing keyword
Keywords, backlinks & gaps

See, Compare, Fix

One visibility loop across technical SEO, competitors, and AI answers.

See

Run a site audit to find what blocks crawlability, content quality, and readiness.

Open site audit

Compare

Benchmark competitors on keywords, gaps, and visibility moves that matter.

You are here

Appear in AI

Track how ChatGPT, Claude, Grok, Gemini, and Perplexity mention your brand.

Open AI visibility

From a competitor site to a next fix

You add the domain. We compare it to your project. You choose the page to work on.

  1. 1

    Create a project

    Start free with your own domain. Competitor checks unlock on Starter, with 1, 3, or 10 tracked sites by plan.

  2. 2

    Add a competitor website

    Paste the domain you already compete with. We do not auto-discover rivals. You choose the site to check.

  3. 3

    Compare keywords and links

    Read overlap, gaps, backlinks, and domain metrics from cached SEO data, typically refreshed weekly.

  4. 4

    Fix the pages that matter

    Jump to Keyword Research, Site Audit, or AI Visibility when a gap is a page you can actually ship.

Competitor insights showing keyword gaps

See the gap. Pick the next page.

One competitor view for the domains you already know. Add a site, read the overlap, then open the tool that fixes the gap.

  • Keyword overlap and missing terms so you know which queries a competitor site already ranks for
  • Backlink and referring-domain counts for link analysis, without claiming a live spy feed
  • Domain traffic and authority context, then a handoff into Site Audit or AI Visibility

What the competitor checker shows

Keyword gaps, backlink comparison, domain metrics, and a path into the See → Compare → Fix loop. No spy theater.

Keyword overlap and gaps

See terms a competitor ranks for that you do not, then open Keyword Research to decide what is worth tracking.

Competitor link analysis

Compare backlink and referring-domain counts so link work starts from a real gap, not a guess.

Domain and traffic context

Authority, organic traffic, and keyword-portfolio signals for the competitor site you added.

Side-by-side project view

Keep your project and a tracked competitor in one comparison instead of rebuilding the story in a spreadsheet.

Topic opportunities

Merge keyword gaps with AI visibility so you can see which missing pages also lose the answer.

Competitor AI visibility

On paid plans, compare mention and citation share in ChatGPT, Claude, Grok, Gemini, and Perplexity. Competitor AI scans follow your tier.

Cached snapshots, not live spy

Competitor metrics come from DataForSEO with a multi-day cache. We show the last snapshot, not a second-by-second feed.

Bridge to See → Compare → Fix

Use this page to compare, then open Site Audit or AI Visibility to fix the pages and answers that matter.

Built for teams who already know their rivals

Check the websites you compete with. Start free, then upgrade when you need a tracked competitor on the project.

In-house SEO

Keep keyword and backlink gaps next to the project you already audit, so Monday reviews stay in one workspace.

Agencies

Give each client a named competitor set (1, 3, or 10) instead of a slide of screenshots from three other tools.

Founders & marketers

Add the one site that keeps winning and see whether the gap is keywords, links, or AI mentions.

Competitor checker FAQ

Ready to check a competitor website?

Start free, upgrade to Starter when you want to add a rival domain, and use keyword plus backlink gaps to pick the first page. 14-day money-back on paid plans.